Search Results: ipsos (2)

Photo: Guanabee

​The price of marijuana could plummet as much as 80 percent, and consumption would rise, if Californians approve Proposition 19, the cannabis legalization measure on November’s ballot, according to a detailed analysis by researchers at Rand’s Drug Policy Research Center.

Currently between $300 and $450 an ounce in California, the cost of pot could drop as low as $38 by eliminating the expenses and challenges of operating in the black market, according to the study, reports John Hoeffel at the Los Angeles Times.
The researchers admitted they weren’t certain how much pot use might be spurred by cheaper prices, but they noted one typical estimate is that a 10 percent drop in price typically increases use by about three percent. Other factors, such as getting rid of the legal risks associated with marijuana use, could also increase usage between five percent and 50 percent.

Graphic: Earth First

​Proposition 19, the newly numbered Control & Tax Cannabis 2010 initiative to legalize and regulate marijuana in California, would lose if the election was held today — but by a very, very close margin, according to a new Reuters/Ipsos poll.

The poll found that 48 percent of voters would support legalizing marijuana, with 50 percent opposed. The results fall well within the poll’s margin of error, which is plus or minus four percentage points.