Willie Nelson has been an advocate for pot enthusiasts everywhere and championed the legalization of marijuana for decades. This summer his new company, Willie’s Reserve, is making his love of weed official.
Pot enthusiasts who flock to Willie’s shows “happily shared the bounty from their home gardens and local communities (and) Willie happily returned the favor,” according to the company’s website.
Now, using independent farmers, Nelson and his team are developing a variety of strains and testing different cultivation methods and recipes.